At the turn of the decade,
BT’s ‘Geography is History’
marketing campaign promoted
the proposition that the internet
enables people to work from
virtually anywhere. True enough!
However, despite ever faster
connectivity, the paradox
today is that for many areas of
business the power of physical
clusters as places to work has
never been stronger.
Dynamic
Clusters
in theUK
By Neil McLocklin
and Shikha Dhingra,
EMEA Strategic
Consulting
CUSHMAN & WAKEFIELD03
LEAD STORY